Marketing Communications Plan for TESCO Essay Example | Topics and Well Written Essays - 4000 words

Marketing Communications Plan for TESCO - Essay Example Many retail shopping centers have tried and failed to perform excellently outside their home markets. Likewise, some retailers have led astray trying to develop Internet shopping. As a result, TESCO, the United Kingdom's biggest grocer, has drawn significiant attention because of its ambitious overseas strategy and its successful on-line home delivery service. Another successful key factor that inputs to TESCO sustainable development and growth is the marketing communication plan that provides the detailed overview of the Company’s fiscal policies as for meeting the clients’ needs and providing competitive prices within wisely located grocers all over the world. TESCO understands that successful marketing strategy should be based on customers’ need, that is why the Mission Statement declared for the Company sounds as it follows: â€Å"One of our values is to understand customers better than anyone. We go to great lengths to ask customers what they think, listen to their views, and then act on them. We look both at what customers say and what they do. This feedback guides the decisions we tale† . In view of above, I would like to make a try to complete the marketing communication plan for TESCO within the frames of this paper. I will first give a short overview of the company, then provide financial information on TESCO current operations; afterwards I will give recommendations for putting integrated marketing communications (IMC) to TESCO work and shortly discuss television advertisement strategy for TESCO within the boarders of London.

Retention of Heritage Language as a Means of Encouraging Bilingual Essay

Retention of Heritage Language as a Means of Encouraging Bilingual Education Among Immigrants - Essay Example In this study, we examine the place of heritage language among immigrants and how this can form an important aspect of â€Å"America’s push to becoming a fully integrative and bilingual nation† (Chiswick and Miller 119). It should not be taken to mean that all in the American society share in the view that bilingual is a positive thing. In any case, the debate appears to be a divisive matter among scholars, policymakers and politicians. This study seeks to delve into the overall debate and demonstrate why heritage language is an opportune way of achieving this goal. Close reference will be given to the Hispanics; Hispanics are the fastest growing group of immigrants in United States. Bilingualism is a reality in modern day world. Firstly, the world’s projected 5000 languages are used in the globe’s 200 countries, representing an average of 25 languages for every state; â€Å"this means that interactions between citizens of numerous world countries clearly require extensive bilingualism† (Bhatia and Ritchie 1). At the moment, the processes of globalization are now in progress these developments heighten the extent and character of multilingualism, as citizens across the globe build awareness on the merits of adding a world language to their verbal repertoires (Bhatia and Ritchie 1). One must consider that, far from being exceptional, as most people believe, bilingualism and in extension multilingualism is at present the tenet all over the world and will turn out to be progressively more so in the future. Bilingualism is the ability to communicate in two languages. There is a difference between individuals and social bilingualism as well... This paper approves that parents and siblings are typically important in a student’s multi-literacy development. They often provide a literacy ‘eco-system’ where there is mutual support, adaptability, and linguistic survival and spread. Different languages may mean differing roles. This report makes a conclusion that heritage language degeneration is widespread in modern society, especially in U.S. where policies, social, economic as well as political activities are conducted in English. Most immigrants feel alienated mainly due to their insufficiency in the English language. Thus their first step is to learn English and sideline their heritage language albeit to gain acceptance from their native counterparts. This translates to a slow but sure death of the heritage language. This loss is not only a blow to efforts aimed at developing bilingualism but it also affects the culture and identity of the immigrants. Sooner or later, they feel misplaced and isolated as they lack a particular community, or society they can completely associate with. As gathered from this text, these are misplaced fears, as proved, retaining the heritage language does not in any way affect one’s capacity to understand a second language in any case it enhances one’s linguis tic capacity. In this case, there is no need to do away with the heritage language as a prerequisite in understanding English. This fact underlines the main point of this study that immigrants need to foster their heritage language even as they cultivate their understanding of the second language.

Post Positivism History And Philosophy Psychology Essay

Post Positivism History And Philosophy Psychology Essay According to Cheek (2008, pp. 762-766) research design refers to the combination of three important and interrelated considerations requiring focused attention when formulating and conducting research; the theoretical foundations guiding research, data collection and analysis methods, as well as ethical concerns. Theoretical frameworks essentially provide a lens through which to examine and conduct research. Inherent to each framework are specific philosophical perspectives which inform and reflect the researchers ontological and epistemological views. The choice of theoretical framework will subsequently impact and guide decisions about research methods, which will then influence ethical considerations. Denzin and Lincoln (1994, as cited in Finlay Ballinger, 2006, pp. 16-17) identify four research paradigms underpinning the theoretical framework of a research project; positivist and post-positivist, constructivist-interpretive, critical, and feminist-post structural. While post-pos itivism is closely associated with the quantitative approach, interpretivism is embedded within the qualitative approach. Quantitative and Qualitative Baumgartner and Hensley (2006, p. 17) describe quantitative research as à ¢Ã¢â€š ¬Ã‚ ¦involving the collection of numerical data in order to describe phenomena, investigate relationships between variables, and explore cause-and-effect relationships of phenomena of interest. Quantitative data can be obtained from an extensive array of sources including experiments, randomised controlled trials, and structured observation. While quantitative data can be analysed using such methods as correlation, factor analysis, and psychometrics. At the most fundamental level, the quantitative research process is guided by application of the scientific method. This involves a set of structured steps through which the researcher moves in a logical and systematic manner to obtain knowledge, answer a question, or solve a problem (Baumgartner Hensley, pp. 9-11). While Haig (2010, p. 1326) identifies four dominant theories within the scientific method including the inductive and hypothetico-deductive me thods, Baumgartner and Hensley (2006, pp. 9-11) identify five basic steps inherent to this process: (1) Identifying the question; (2) Formulating a hypothesis; (3) Developing a research plan; (4) Collecting and analysing data; (5) Interpreting results and forming conclusions. Experimental research is characteristic of quantitative research. Accounting for independent variables, while identifying and classifying all other extraneous variables, the experimental researcher works to manipulate dependent variables with the aim of establishing direct (value-neutral, cause-and-effect) relationships between phenomena (Baumgartner Hensley, 2006, pp. 159-162). Garwood (2006, p. 251) identifies advantages of the quantitative method as including, its ability to measure change over time; the generalizability of research findings; and the variability of statistical analysis which numerical data allows. However qualitative researchers have criticised the quantitative method in its traditional positivist philosophy for its inability to analyse the social constructs influencing relationships and phenomena under investigation (Garwood, p. 251). According to Sumner (2006, p. 249) qualitative research à ¢Ã¢â€š ¬Ã‚ ¦is concerned to explore the subjective meaning through which people interpret the world, the different ways in which reality is constructedà ¢Ã¢â€š ¬Ã‚ ¦in particular contexts. Qualitative data can be obtained through various methods such as interviews, action research, surveys, and observation. While qualitative data can be analysed through a myriad of methods including discourse analysis, hermeneutical analysis, and content analysis. Despite this diversity of approach, Finlay and Ballinger (2006, pp. 6-8) identify five commonalities which all qualitative researchers acknowledge and value (p. 6). These include: the impact of researcher subjectivity on knowledge production; the importance of the researcher-researched relationship; a commitment to hypothesis-generation through exploration and induction as opposed to hypothesis-testing; the influence of social constructs upon subjective experience, beliefs, and int erpretations; as well as the ambiguous, multiple, and fragmented nature of reality which is constantly shifting and open to re-signification (Finlay Ballinger, p. 6). According to Munhall (2007, p. 6), the value of qualitative research lies in its ability to provide insight and meaning into the situated context of individual experience. Acknowledging the contextual and dynamic nature of reality, qualitative research also allows for in-depth analysis of complex phenomena. As outlined by Sumner (2006, p. 249), criticisms of the qualitative approach commonly refer to a supposed lack of rigour and generalizability. These comments, however, appear more to reflect the different philosophical and theoretical aims of the qualitative and quantitative approach. For example, while quantitative researchers attempt to examine phenomena objectively, qualitative researchers employ reflexivity; identifying and explicitly stating their subjective values and bias (Baumgartner Hensley, 2006, p. 206). Further, while quantitative research is structured and rigorous in approach, establishing hypothesis and conducting experiments to test these, qualitative research is emergent; hypothesis are generated as the research process progresses with the development of new and unexpected patterns shifting the research focus (Baumgartner Hensley, pp. 202-203). Of importance, and as explicated by Sumner (2006, p. 249), qualitative research à ¢Ã¢â€š ¬Ã‚ ¦is often based upon interpretivism, constructivism, and inductivism. Thus, while quantitative research is primarily deductive, attempting to control, explain, and predict phenomena external of influence; qualitative research attempts to understand, explore, and describe phenomena from within the social and cultu ral constructions of the lived experience. Post-Positivism History and Philosophy Classical positivism emerged from the works of August Comte (1789-1875). Comte believed that empirical verification (observation and measurement) was the foundation of all scientific development (Polifroni Welch, 1999, p. 8). During the 19th Century classical positivism was reconceptualised through the work of philosophers from the Vienna circle into what became known as logical positivism. As Polifroni and Welch (1999, p. 8) explain, logical positivists aimed to eliminate all metaphysical considerations from within the scientific process. The possibility of theory was rejected, with claims to knowledge justified through observation of phenomena, which logical positivists believed could be examined external to its context (Munhall, 2007, p. 127). By obtaining theory-neutral facts, logical positivists maintained it was possible to obtain objective truth and develop Universal Laws to describe and predict phenomena. The 20th Century philosopher and critical realist Karl Popper (1902-1994) challenged the assumptions of logical positivists, arguing all attempts at objectivity were inherently subjective. For Popper all knowledge is provisional, conjectural, hypothetical (Thornton, 2013 (Spring Edition) para. 19). Thus, as Thornton (2013 (Spring Edition) para. 19) explicates, scientific theories cannot be empirically verified, only momentarily confirmed or empirically falsified. Furthermore, Popper believed metaphysical questions should be returned to scientific enquiry to enable deeper analysis of phenomena (Polifroni Welch, 1999, p. 67). By acknowledging the fundamental relativity and fallibility of knowledge claims and enabling the exploration of ontological concerns, Popper believed science could advance through the constant redevelopment of theories as informed by previous falsifications (what he termed verisimilitude) to gradually arrive at a position closer to the truth (Thornton, 2013 (Spri ng Edition) para. 20-30). Poppers philosophical observations represent the foundations of post-positivism. Interpretivism History and Philosophy Interpretivism has a long, rich, and complex history which is compressed and rather succinctly explained by Scwandt (1994, as cited in Willis, 2007, p. 100) as having foundations in the German intellectual tradition of hermeneutics and the verstehen tradition of sociology, the phenomenology of Alfred Shutz, and critiques of scientism and positivism in the social sciences [including] the writings of ordinary language philosophers critical of logical empiricism. Interpretivsits believe what constitutes reality is socially constructed and that therefore, understanding the context in which research occurs is critical to the interpretation of data gathered (Willis, p. 98). Unlike post-positivist research, interpretivist research does not seek to gain knowledge through explanation but rather through understanding (Willis, p. 98). As Willis (2007, p. 100) states, this fundamental distinction was first made by William Dilthey (1813-1911) who proposed that although explanation (erklaren) and the establishment of Universal laws may be an appropriate aim for the natural sciences; it is incompatible for research in the cultural (human) sciences. Instead, Dilthey believed the human sciences should focus upon gaining meaning through understanding (verstehen). An aim achieved by examination of the lived experience. Diltheys conceptualisation of interpretivism reflect his origins in hermeneutics; a tradition which Baumgartner and Hensley (2006, p. 203) describe as fundamental to qualitative research. Hermeneutics, given foundations by Friedrich Schleiermacher (1768-1834) (Munhall, 2007, p. 111), refers to a theory and method of interpretation; of discovering hidden meaning by understanding the context in which meaningful human action occurs (Baumgartner Hensley, 2006, p. 203). According to Willis (2007, p. 104) philosophical hermeneutics is grounded in interpretivist epistemology; rejecting foundationalism in favour of a subjective, contextual understanding. This grounding was heavily influenced by the work of Martin Heidegger (1889-1976), through whose efforts the entire foundation of philosophy shifted from an epistemological to an ontological focus. Challenged by the work of Edmund Husserl, Heidegger developed a hermeneutical interpretation of phenomenology (Finlay Ballinger, 2006, pp. 186-187) aimed at understanding the experience of being-in-the-world or Dasein (Wheeler, 2013 (Spring Edition)). Enabling analysis and interpretation of experience or phenomena, through which themes and meaning emerge, is the hermeneutic circle. As explained by Willis (2007, p. 106), during this process the researcher constantly shifts between the parts and the whole; continually revising and further developing interpretations by moving from the research topic, to the research context, to the researchers own subjective understanding. Originally developed by Dilthey (Polifroni Welch, 1999, p. 242), the circle was reconceptualised by Heidegger to reflect and inform his ontological investigations, coming to represent the interplay between our self-understanding and our understanding of the world (Ramberg Gjesdal, 2009 (Summer Edition) para. 33). Appropriated by the existentialist Hans-Georg Gadamer in his search for à ¢Ã¢â€š ¬Ã‚ ¦an understanding of understanding (Polifroni Welch, 1999, p. 242) the circle remains in use today; representative of the origins of interpretivism. Post-Positivism and Interpretivism As the preceding sections have alluded, post-positivism is grounded in the ontology of critical realism. Post-positivists therefore maintain that although there exists an external reality independent of human consciousness, obtaining a truly objective view of this reality is not possible. Nonetheless, the post-positivist preserves objectivity as an ideal in the search for truth. Conversely, interpretivism is grounded in the ontology of relativism. Thus, interpretivists believe not only that access to an objective reality is impossible as all knowledge is contextually relative, but that there exists no universal truths (Smith, 2008, p. 275). These foundational beliefs are reflected within the data collection and analysis processes. Creswell (2003, as cited in Baumgartner Hendley, 2007, p. 201) identifies four types of qualitative data collection methods: documents, observation, audio-visual, and interviews. According to Rebar and Macnee (2011, p. 151) at the most foundational level, data collected in qualitative studies should function to enable the researcher to à ¢Ã¢â€š ¬Ã‚ ¦construct a description of the meaning of the variables under study. This is in comparison to quantitative data collection methods which à ¢Ã¢â€š ¬Ã‚ ¦aim to measure the variables of interest clearly, specifically, and accurately(Rebar Macnee, p. 155). Reflecting the aim of statistical analysis of numerical data, quantitative data collection methods may include chemical laboratory tests, systematic observations, physiologic measurement or highly structured questionnaires (Rebar Macnee, p. 155). In relation to data analysis, Rebar and Macnee (2011, p. 69) assert that while organising and assessing data to find meaning remains the same for both the qualitative and quantitative approach, methods to achieve this aim differ considerably. For example, within the qualitative research approach the aim is to describe and explain; to gain insight into a specific experience or phenomena, understood as contextual and relative (Rebar Macnee, p. 69). While in contrast, results obtained from quantitative data analysis (which may also describe and explain) primarily aim to infer and predict; to be generalizable beyond the specific research setting (Rebar Macnee, pp. 66-67). As Baumgartner and Hensley (2006, pp. 323-341) state, central to attaining inference from quantitative data is the presence of objectivity, reliability, and validity during data collection. Conversely, avoiding error and establishing rigor within qualitative data collection and analysis requires the researcher to constantly review data to ensure its trustworthiness, confirmability, transferability, and credibility (Rebar Macnee, 2011, p. 151). Therefore, while the quantitative researcher employs formulae and statistical methods to organise data and extract meaning; the qualitative researcher derives meaning via methods of induction and interpretation. As explained by Julian (2008) the intellectual process (para. 1) of content analysis, within which the qualitative researcher categories and codes data identifying dominant themes which are subsequently explored and described, represents one of these methods. With the aim of comparing and contrasting the post-positivist and interpretivist research paradigms, this essay began by delineating the fundamental distinctions between the quantitative and qualitative research method. Following this, the history and philosophy of both post-positivism and interpretivism were outlined, with significant figures impacting upon each paradigm identified. Finally, methodological differences between the post-positivists and interpretivist research paradigms were compared and contrasted, with differences within data collection and analysis methods of each framework outlined. In summary, while post-positivism emerged from the work of Karl Popper, is associated with the quantitative research method, and adopts a critical realist philosophy; interpretivism emerged from the work of William Dilthey and Martin Heidegger, is associated with the qualitative research method, and adopts a relativist philosophy. Depending on research aims, post-positivism and interpre tivism offer two unique and characteristic frameworks which function to guide and inform the research process.

Mythology in the World :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  How did the world begin? Have you ever wondered this most likely yes. Everyone has been asking this question for millions of years. The explanation of this is called Mythology. By looking at What Mythology is, the categories of Mythology, the regions of major myths, some of the key players of myths, and finally the similarities of the cultures. With that I will start my paper and by the end of it you will have a more in depth knowledge of Mythology.   Ã‚  Ã‚  Ã‚  Ã‚  Mythology meaning the study of Myths. Myth comes form the Greek word Mythos meaning speech or discourse later meaning fable. Myth is defined as a story of forgotten origin, it is religious or supernatural. It seeks to explain the creation of the universe, everyday phenomena and everything in it. The different regions of the world all have a different story and set of characters they use to explain this. Now that you know what exactly what mythology is we will look at the different categories of mythology.   Ã‚  Ã‚  Ã‚  Ã‚  The different categories of mythology are explanatory myths and adventure myths. Explanatory myth will break down into smaller sub divisions called Cosmogony, nature myths, and eschatological myths. Explanatory myths these are myths that nature or certain events and customs of different cultures. Cosmogony is a big word for creation myths. Creation myths explain the origin of the universe. They use primal gods and animals to tell the story. There are different types of creation myths as well. The first is the single stage creation where a god existed ex nihilo. Which means a god existed in a vast space and created the universe out of nothing. The other is multi stage creation. In this the universe is created by one god. His children then continue to create the rest of the world. Nature myths have to do with animals and everyday phenomena like the rising and setting of the sun. The last explanatory myth is eschatological. This tells how death and other bad things c ame into the world and how the world is going to end. The next category of mythology is adventure myths. These are myths that involve humans. These are stories of major events in history that parts have been embellished or forgotten and made up. Now that you know the different categories of mythology we will look at the different regions where the stories came from.   Ã‚  Ã‚  Ã‚  Ã‚  The different regions of mythology are Africa, the Americas, Asia, Europe, and Oceania.

Doctrine of Frustration Essay

ACCORDING to Section 56, an agreement to do an act impossible in itself is void (for example, an agreement to discover treasure by magic). Supervening impossibility or illegality refers to the intrusion or occurrence of an unexpected event or change of circumstances beyond the contemplation of the parties; such event or change of circumstances must be so fundamental as to be regarded by law as striking at the root of contract as a whole or the basis of the contract no longer exists. Subsequent impossibility in the UK is referred to as Doctrine of Frustration. A contract is deemed to have become impossible of performance and, thus, void under the following circumstances: a) Destruction of the subject matter of the contract; b) By death or permanent incapacity of the parties (like insanity) where the contract is personal in nature; c) Supervening impossibility or illegality, involving actions contrary to law or public policy; d) Outbreak of war, war restrictions (avoidance of trading with alien enemy, and so on); e) Imposition of government restriction or orders or acquisition by government; and f) Non-existence or non-occurrence of a particular state of things. Apart from the above circumstances, impossibility does not discharge a person from the contract. He who agrees to do an act should do it unless impossibility arises in any of the ways mentioned above. . FRUSTRATION – MEANING, SCOPE AND APPLICABILITY Section 56 of the Indian Contract Act, 1872 stipulates: â€Å"Agreement to do impossible act: An agreement to do an act impossible in itself is void. Contract to do act afterwards becoming impossible or unlawful: A contract to do an act which, after the contract is made, becomes impossible, or, by reason of some event which the promisor could not prevent, unlawful, becomes void when the act becomes impossible or unlawful. Compensation for loss through non-performance of act known to be impossible or unlawful: Where one person has promised to do something which he knew, or, with reasonable diligence, might have known, and which the promisee did not know, to be impossible or unlawful, such promisor must make compensation to such promisee for any loss which such promisee sustains through the non-performance of the promise.† Frustration may be defined as the occurrence of an intervening event or change of circumstances so fundamental as to be regarded by the law both striking at the root of the agreement, and as entirely beyond what was contemplated by the parties when they entered into the agreement. If an event which could not be foreseen by both parties supervenes, frustration would apply. Section 56 of the Indian Contract Act, 1872 does not deal with the cases in which an event, the parties took it for granted will never happen does happen and makes the performance of the contract impossible. If it be held that this Section is exhaustive, no relief can be granted to any of the parties on the happening of such an event, but this would be against the very principle underlying the Section. (16) If the inability to perform the contract is due to the fault of one of the parties, he cannot successfully plead frustration. It is also true that if the parties expressly contract with reference to the occurrence of the supervening events, frustration is inapplicable. But there is another type of case outside these rules. The parties when they made the contract, may have foreseen the supervening event as probable, but may have made no express provision with respect to it. Here, if such event occurs, frustration can be pleaded. (17) LORD RADCLIFF has succinctly summarized the law relating to frustration of contracts as under: â€Å"†¦.frustration occurs whenever the law recognizes that without default of either party, a contractual obligation has become inapplicable of being performed because the circumstances in which the performance is called for would render it a thing radically different from that which was undertaken by the contract.’†¦.It was not this that I promised to do.’ There is, however, no uncertainty as to the materials upon which the Court must proceed. ‘The data for decision, on the one hand, the terms and conditions of the contract, read in the light of the then circumstances and, on the other hand, the events which have occurred.’ In the nature of thing there is often no need for any elaborate enquiry. The Court must act upon a general impression of what its rule requires. It is for that reason that special importance is necessarily attached to the occurrence of an unexpected event that, as it were, changes the face of the things. But even so, it is not hardship or inconvenience or material loss itself which calls the principle of frustration into play.†(18) IMPOSSIBILITY OF PERFORMANCE AMOUNTS TO FRUSTRATION A man can be expected to do what is humanly possible but he cannot be expected morally or legally to do what is not physically possible. It cannot be disputed that when a thing is beyond the human control it cannot be expected from the party which had undertaken to do the work to suffer the consequences of not proceeding with the contract work and in such a situation both the parties are relieved from their contractual responsibilities. The word â€Å"impossible† in Section 56 of the Indian Contract Act, 1872 has not been used in the sense of physical or literal impossibility. The performance of an act may not be literally impossible, but it may be impracticable and unless from the point of view of the object and which the parties had in view; and if an untoward event or change of circumstances totally upsets the very foundation upon which the parties rested their bargain, it can very well be said that the promisor finds it impossible to do the act which he promised to do. (21) If the performance of a contract becomes impracticable or useless having regard to the object and purpose the parties had in view then it must be held that the performance of the contract has become impossible. But the supervening event should take away the basis of the contract and it should be of such a character that it strikes at the root of the contract. (22) The essential principles on which the doctrine of frustration is based on the impossibility, or, rather, the impracticability in law or fact of the performance of a contract brought about by an unforeseen or unforeseeable sweeping change in the circumstances intervening after the contract was made. In other words, while the contract was properly entered into in the context of certain circumstances which existed at the time it fell to be made, the situation becomes so radically changed subsequently that the very foundation which subsisted underneath the contract as it were gets shaken, nay, the change of circumstances is so fundamental that it strikes at the very root of the contract, then the principle of frustration steps in and the parties are excused from or relieved of the responsibility of performing the contract which otherwise lay upon them.(23) HAPPENING OF UNPRECEDENTED EVENTS CAUSES FRUSTRATION To attract the plea of frustration, it must be shown that the situation has changed so drastically and so radically that neither party to the contract could have at all foreseen that because of something happening at another place which may be a foreign country would result in execution of the contract almost as good as an impossibility. The impact which the market receives due to an event happening elsewhere in the guiding factor for determining whether or not frustration has occurred. Where after the firm price contract for supply of transformers there was a subsequent 400% rise in price of transformer oil due to the war, there was frustration of contract. The abnormal increase in price due to war condition was an untoward event or change of circumstances which â€Å"totally upset the very foundation upon which the parties rested their bargain.† Therefore, supplier could be said to be finding itself impossible to supply the transformers which it promised to do. (25) The parties to an executory contract are often faced, in the course of carrying it out, with a turn of event which they did not at all anticipate – a wholly abnormal rise or fall in prices, a sudden depreciation of currency, an unexpected obstacle to execution, or the like. Yet this does not in itself affect the bargain they have made. If, on the other hand, a consideration of the terms of the contract, in the light of the circums.

Why You Should Study Art History

Black Mothers By Kendrick Lamar - 1310 Words

Black single mothers have overall negative stereotypes linked to them, their children, and their financial situation. Single black mothers are getting labeled as Gold diggers, lazy, con-artist, non-supportive, emotionally unstable, and uneducated. To make their reputation even worse most of the songs in the Hip Hop community make hypocritical songs that generalize all single black mothers based on their particular experience. Hip Hop narratives such as â€Å"Faith† by Kendrick lamar and â€Å"Baby Mama† by Fantaisa, challenges the race stereotypes about co-parenting. Not all Hip Hop songs reinforce the negative stereotypes about single black mothers. Songs like â€Å"Faith† by Kendrick Lamar is a great song that represents the struggle single mothers go through. For example, the song â€Å"Faith† by Lamar give good examples of a single black mother doing everything she can to not fall victim to the negative stereotypes. The second verse starts out by saying â€Å" Single black parent from Compton raising children of four/That’s four innocent bastards cause Papa, they didn’t know.†(lines 27 and 28) These lyrics give background to the young black mother situation. It is clearly evident that this young mother that Kendrick is familiar with is a single mother of four because the children’s father is an absentee. These lyrics set a distressing tone because having four children that have a father that does not want them is heartbreaking and troubling. The words Lamar uses to describe the children in theShow MoreRelatedThe Blacker The Berry, By Kendrick Lamar1420 Words   |  6 PagesLuther King Jr. who used non-violent protest and Malcolm X who used violent protests. Kendrick Lamar who has had song that are on both sides of the spectrum from his song â€Å"I† which is more like Martin Luther King Jr.’s nonviolent beliefs to â€Å"The Blacker the Berry† which is more like Malcolm X’s thinking of self-hatred. 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Hip hop was created on the condition that if the black culture and others could not get along for anything, when they heard the music it touched their soul and everyone could come together. There was a message that had to be revealed, where people could tell their story, when being a little violence inRead MoreHip Of Hip Hop Music1128 Words   |  5 Pageshumans, animals, and deities out there. Hip Hop is an awesome form of music. Hip Hop started off from poetry. Yes Langston Hughes would be known as a lyricist in today’s era. It was meant to express the troubles and sadness throughout the lives of blacks. Hip Hop has gone through it’s changed throughout time. As technology advanced Hip hop has also advanced â€Å"too an extent†. Usually the olde r generation, when hearing todays Hip hop music would say, â€Å"How do you listen to all this cursing and trashRead MoreComparison Between Modern Day Music And Langston Hughes And Paul Laurence Dunbar1478 Words   |  6 Pagesstyle created by African Americans. Present day rap artists, J Cole and Kendrick Lamar, are two rap artists who have revolutionized music and have become idolized by many African Americans. The two are known for discussing the reality of what it is like being a black man in today’s society. The poems of Hughes and Dunbar are very comparable to the songs of Cole and Lamar that discuss oppression, inequality, and hope within black Americans. Paul Lawrence Dunbar’s poem â€Å"Sympathy† is a symbolizationRead MoreEssay On Tupac1450 Words   |  6 Pages2017 Tupac Shakur   Ã‚  Ã‚   Tupac Shakur was born in Harlem, New York on June 16, 1971, as Lesane Parish Crooks. Both his mother and father were members of the Black Panthers which was an African American organization formed to improve civil rights. At the age of 13, he   began his acting career in the production, â€Å"Raisin in the Sun† at the Apollo Theater. Tupac’s mother was single mother two and struggled with money, forcing them to move around a lot and often stay in shelters.Tupac went to Baltimore SchoolRead MorePerformance At The Super Bowl Essay2263 Words   |  10 Pagesreleased her sixth individual album, Lemonade, on April 23, 2016, which has songs showing her support for the Black Lives Matter movement and in favor of criminal justice and policing reform through lyrics and visual symbolism in her music videos and performances. Beyoncà © delivers a Grammy-nominated album with songs such as â€Å"Formation† and â€Å"Freedom† that point out the slanted r elationships between black men and women and police officers through the War on Drugs, racial profiling, mass incarceration, and